This project was the culmination of my Master’s degree in Digital Design & Branding. Over four months, I developed a full brand identity, UX/UI design for a wellness app and website, and an in-depth brand book for Celestial — a luxury clubhouse offering personalized mind–body–soul experiences.
The project combined research, strategy, and emotion-driven design into a cohesive and elegant system. It received outstanding feedback and one of the highest marks in my cohort, praised for its originality, depth, and execution.
